True Roas

True ROAS is an ad tracking tool designed specifically for e-commerce stores to optimize marketing campaigns in a post-iOS 17 environment. It offers a seamless 1-click setup to effectively track 100% of Shopify orders and accurately attribute sales to Facebook ad campaigns.

Users benefit from real-time data synchronization every five minutes, enabling fast decision-making and improved ad performance. The platform provides a comprehensive dashboard for managing advertising metrics in one place, ensuring full visibility into customer journeys and conversion pathways.

With a focus on machine learning and AI-driven attribution models, True ROAS enhances the efficiency of ad spend and accelerates the process of testing new ads. Integrating with both Shopify and WooCommerce, it supports custom integrations to suit various business needs.